Here at Jovie The Label we are all about luxurious, casual, and comfortable clothing. We cater for real women in all shapes and sizes. 

Our Famous Freedom Sweater is sure to become a new go to piece in your wardrobe. In 12 colours, and more arriving each season, there is a reason this one is our Best Seller. 

Made from 100% BCI Cotton, all colours are available in size 8-22. This gorgeous sweater will not only help you feel confident in your own skin, it will allow you to feel luxurious and comfortable.

Once you have discovered this crowd favourite,  you can then enjoy the full range which includes an array of T-Shirts, dresses, knitwear, cardigans, pants allowing you to create the perfect casual outfit. We know your JOVIE purchase will soon become a new go to piece in your wardrobe. Casual Fashion has never looked so luxe.


23 products

23 products